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BUS-156 - Introduction to Investments - Maya Succar

Course:Introduction to Investments
Professor:Maya Succar
  • Online
Course Length:
  • 5 Week


Maya Succar


My name is Maya Succar and I welcome you to BUS156 Introduction to Investments.

Course Description

Introduces the principles of investing and portfolio management as primarily related to the stock market, including the various types of financial assets an investor must choose from, as well as related institutional settings and valuations.

Student Learning Outcomes

1.  Analyze financial investment concepts to evaluate investment transactions.

Course Objectives

1.  Differentiate between various types of financial investments, such as common and preferred stocks, bonds, commercial paper, mutual funds, and options.

2.  Calculate Earnings Per Share (EPS), Price/Earnings Ratio, Bond Yields, and mutual fund Net Asset Value.

3.  Evaluate the risk level of various investments relative to their potential return.

4.  Evaluate the appropriateness of an investment relative to an individual’s risk tolerance.

5.  Describe, in writing, the basic types of securities markets and the characteristics of both organized exchanges and the over-the-counter market.

6.  Explain the characteristics, interpretation, and uses of the commonly cited market averages and indices.

7.  Measure the value of different investments by utilizing time value of money techniques to discount cash flows.

8.  Explain the investor behavior and market efficiency assumptions upon which the Capital Asset Pricing Model is based.

9.  Analyze the impact of inflation and taxes on investor behavior.

10.  Examine global securities markets, and evaluate their risk/return relative to the domestic markets.

11.  Evaluate stock market returns from an historical perspective, and assess how current market performance measures up to historical standards.

12.  Differentiate between the fundamental analysis and technical analysis approaches to stock selection, and apply them to the calculation of stock values.

13.  Explain the concept of Modern Portfolio Theory and use it to evaluate the impact of diversification to reduce investment risk.

14.  Assess the risk and judge the appropriateness of non-financial investments, such as precious metals, real estate, artwork, and collectibles

15.  Explain the ethical considerations financial advisers should follow when recommending financial strategies and/or investments for customers.

What to Expect in this Course

This class will answer your questions regarding investments and developing your portfolio.  We will discuss and explore different investment types and the implications on our income and future financial status.  We also will discuss the impact of taxes and how they impact our investment strategies. 

This course will include weekly assignments and have weekly readings.

A computer will be required.  We will be using weekly to practice investment strategies.  This provides a hands-on approach to investing.

There will also be an Investment Analysis Project.  Students will complete an investment analysis and present findings. Strategies and methods discussed in class will be used.

Types of Assessments

Assessments will include class participation (via discussion boards), written assignments, an investment analysis project, and exams. There will be two midterms and one final exam. Exams will be completely online. No webcam or proctoring software is required. We also use to practice investment strategies and techniques.

Textbook Information / Link to ZTC Textbook

Fundamentals of Investing

By  Smart, Scott B.

Edition : 13TH 17

Publisher : PEARSON

ISBN 13 : 9780134083308

Link to College of the Canyons Bookstore:

We use the textbook every week and reading is required.

Supplemental material may be provided as well.

A computer will be required to access 

There is no cost to access

Other Relevant Course Information

Students who do well in this class:

Additional Resources


This course can be accessed on the first day of class via Canvas at Log into Canvas using your CanyonsID single sign-on:

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Last updated: 06/11/2022 Sub#: 1405